hard sell

noun

: aggressive high-pressure salesmanship compare soft sell

Examples of hard sell in a Sentence

Such an expensive project will be a hard sell during these slow economic times.
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Back them, online was a hard sell for a market in which 70% of sales are made in-store. Kate Matthams, Forbes, 14 Jan. 2025 Dropping a zero and cutting it in half was a hard sell to someone who doesn't hunt, fish or TRAP anything. Lisa Baker Gibbs My Roots Are Showing, arkansasonline.com, 10 Oct. 2024 Official messaging is generally upbeat and avoids a hard sell, even if the harsh and combative messages of a small subset of Chinese diplomats occasionally grab headlines. Daniel Mattingly, Foreign Affairs, 25 Sep. 2024 Eggnog Eggnog is a hard sell because most people have only had the bad kind, those boring and occasionally gross cartons that line the dairy section of the supermarket every December. Jeremy Repanich, Robb Report, 9 Dec. 2024 See all Example Sentences for hard sell 

Word History

First Known Use

1945, in the meaning defined above

Time Traveler
The first known use of hard sell was in 1945

Dictionary Entries Near hard sell

Cite this Entry

“Hard sell.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/hard%20sell. Accessed 31 Jan. 2025.

Last Updated: - Updated example sentences
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